Investment

Engagements start at $1,500.

A 3-day Brand Foundations sprint for small operators. A 6-week Brand System for teams outgrowing DIY. Full Brand + Web + App launches for whole-company moments. Every range reflects real work we've delivered — scoped to the problem, priced without surprises.

Start a project → See the tiers
How we price

Three numbers matter.
Two are up to you.

Scope, timeline, and team size — the three variables that move every estimate. We quote fixed fees per phase, with a written change-order process if scope changes.

Fixed fees per phase

No hourly clocks. You know what you're paying before the phase begins.

Deposits & milestones

50% to lock the calendar, 25% at mid-phase approval, 25% at ship.

Written change orders

Scope creeps? We stop and quote the delta. No silent overruns.

Equity / barter (selective)

For the right mission-aligned projects, we'll consider blended terms.

The tiers

Six engagement shapes.
Every one scoped to a real problem.

Foundations for solo operators just getting started. Refreshes for quick wins. Sprints for clarity. Systems for rebuilding. Site builds for owning your highest-leverage hire. Flagships for whole-company launches.

01 · Brand

Brand Foundations

$1,500 – $2,5003 days · Fixed fee

A focused 3-day starter kit for solo operators, side-project founders, and small Mississippi businesses who need to look real without over-committing to a full brand build. The studio floor — the same craft, sized to the moment.

What's included
  • 30-minute intake call
  • Logo mark or wordmark (2 concept rounds, 1 refinement)
  • Color palette (3 core + 2 neutrals) with hex + CMYK
  • Typography pair (heading + body) with usage rules
  • Two-page brand basics PDF
  • Business card design (print-ready PDF)
  • Two social profile assets (avatar + banner)
  • All source files (Figma + vector exports)
Best for

Solo operators, side hustles, food-service, personal brands, realtors, tradespeople, and small Mississippi businesses who need a polished starting kit without committing to a full brand build yet.

Outcome

A tight, professional starting kit you can run on today. And if you grow into a bigger engagement within 12 months, we credit 100% of your Foundations investment toward an Identity Refresh, Brand Sprint, or Brand System.

02 · Brand

Identity Refresh

$3.5k – $6k1 week · Fixed fee

A focused one-week refresh for small businesses who need the Kanonu look without the full strategy build. Designed for operators whose company is real and growing but whose brand still looks like year-one DIY work.

What's included
  • 60-minute founder kickoff call
  • One-page positioning summary (audience, promise, voice)
  • Refined logo: cleanup, alignment, proportions, export suite
  • Color palette (3 colors + neutrals) with hex + CMYK values
  • Typography pair (heading + body) with usage rules
  • Business card design (print-ready PDF)
  • Email signature template
  • One social template (Instagram / LinkedIn post)
  • Mini brand sheet PDF (4 pages)
  • All source files (Figma + vector exports)
Best for

Local operators, clinics, realtors, small professional services, and early-stage founders who need a polished, consistent look — fast — without committing to a full brand build yet.

Outcome

A tight, professional brand kit you can run on today. A natural entry point if you want to graduate into a Brand Sprint or Brand System later.

03 · Brand

Brand Sprint

$8k – $14k2 weeks · Fixed fee

A focused positioning + identity intensive for founders who need clarity fast. Best used when you already know you're growing — you just need the story sharpened before the next big moment.

What's included
  • Founder kickoff workshop (90 min)
  • 3 customer interviews
  • Competitive & category audit
  • Positioning document (audience, promise, proof, voice)
  • Tagline system (3 options refined to 1)
  • Refreshed logo mark or refined wordmark
  • Color & type direction (primary set)
  • 2-page brand summary PDF
  • Founder handoff session (60 min)
  • 14 days of async support after delivery
Best for

Founders pre-raise, pre-pivot, or pre-launch who need to land the story before a big meeting, investor deck, or website build. Also ideal as the input to a site or app engagement.

Outcome

A decision-ready brief every writer, designer, and seller on your team can run on.

04 · Brand

Brand System

$18k – $32k6–10 weeks · Fixed fee

The full identity engagement. Strategy + verbal + visual + launch — a complete operating system for the brand, documented and ready to scale.

What's included
  • Everything in the Brand Sprint
  • Extended customer research (5–8 interviews)
  • Messaging framework mapped to 3 audience segments
  • Full visual identity system (logo suite, color, type, photography direction, iconography, patterns)
  • Brand guidelines PDF (60+ pages) + live Figma library
  • Launch collateral: business cards, signature, social templates, pitch deck template, proposal template
  • 90-day go-to-market calendar (content, touchpoints, campaigns)
  • Team training session (90 min, recorded)
  • One refresh pass 60 days post-launch
  • Asset handoff (all editable source files)
Best for

Teams whose current brand is holding them back — outdated, inconsistent, or mis-positioned for where the company is going. Especially valuable for companies 3–10 years old who've outgrown the DIY brand from year one.

Outcome

A durable brand operating system. Hiring, pricing, messaging, and design all downstream of one coherent idea.

05 · Web

Site Build

$12k – $38k8–14 weeks · Fixed fee

A marketing site or platform designed and built end-to-end. Modern static stack, headless CMS, analytics wired up, fully accessible, launched on infrastructure you own.

What's included
  • Site strategy: IA, message map, SEO cluster, page inventory
  • Design system: tokens, components, page templates (Figma)
  • Custom design for every page in scope (up to 10 pages in base tier)
  • Copywriting or editorial polish on every page
  • Production build (Next.js or Astro) with TypeScript
  • Headless CMS setup (Sanity or Contentful) with training
  • Motion & interaction design (scroll, hover, page transitions)
  • Performance tuning (Lighthouse 95+ on mobile baseline)
  • Accessibility conformance to WCAG 2.2 AA
  • SEO foundations: sitemap, robots, schema, OG images, metadata
  • Analytics (GA4 or Plausible) with conversion events
  • Deployment to Netlify / Vercel / Cloudflare Pages
  • 301 redirect map from old site, DNS cutover, launch watch
  • 30-day post-launch iteration + analytics read-out
Best for

Teams whose existing site under-sells the work. Operators raising or hiring who need the site to hold up under scrutiny. Regional firms ready to look national.

Outcome

A site your team can edit, your buyers can trust, and your future self can extend. You own everything.

06 · Flagship

Flagship Launch

$55k – $110k14–20 weeks · Fixed fee

Brand + Web + Launch campaign in one coordinated engagement. For founders launching or re-launching a whole company — the fastest path from "big moment" to "real system."

What's included
  • Full Brand System engagement (see above)
  • Full Site Build engagement (see above)
  • Unified design system across brand and web
  • Launch campaign: press kit, launch video storyboard, social rollout, email sequence
  • Coordinated launch day playbook
  • 60-day post-launch iteration across both tracks
  • Founder-direct delivery throughout
  • Priority calendar for 6 months post-ship
Best for

Whole-company launches, rebrands with a product angle, or companies graduating from "scrappy" to "serious" with a coordinated moment. This is the tier for a new chapter.

Outcome

One system. One launch. One story — across brand and marketing. Built to compound from day one.

After the ship

Care plans for what we've built.
Three monthly tiers.

Every engagement ships with 30 days of post-launch iteration included. Beyond that, a Care Plan keeps the brand, the site, and the apps in motion — security patches, content updates, app store compatibility, and a founder-direct relationship that doesn't lapse the moment the project ends.

07 · Care

Site Care

$350 / month6-month minimum · Monthly

For clients with a website to maintain and no apps in flight. The "hands-off" plan — your site stays online, stays secure, stays current, and you have someone on call when it breaks.

What's included
  • Hosting management, DNS oversight, SSL renewals
  • Uptime monitoring with same-day response on outages
  • Security patches and dependency updates
  • Monthly uptime + analytics report (email)
  • Up to 2 hours / month of content or minor design edits
  • Quarterly performance review (Lighthouse + accessibility)
  • Founder-direct email contact
Best for

Site Build clients whose work is shipped and who want the site quietly maintained without re-engaging the studio for every small thing. The natural step-down after the 30-day post-launch window included in Site Build.

Outcome

A site that keeps working, without you thinking about it.

08 · Care

Site + App Care

$850 / month6-month minimum · Monthly

For clients with a website plus one or both native apps. Adds app store compatibility, bug fixes, and a meaningful improvement budget on top of Site Care.

What's included
  • Everything in Site Care
  • iOS + Android compatibility updates (Xcode / iOS major releases, Android API floor changes)
  • App store metadata, screenshots, and ASO upkeep
  • App bug fixes and crash response
  • Up to 4 hours / month of content, design, or code changes
  • Monthly performance + analytics review (web + apps)
  • Priority response within one business day
Best for

Clients shipping native apps alongside a site — the SBMS-, EKK-, and Flagship-shape engagements where the app store presence is part of the brand and can't be left to drift between OS releases.

Outcome

Web and mobile stay current, compatible, and quietly improving every month.

09 · Care

Flagship Care

$1,800 / month6-month minimum · Monthly

For clients running a full Brand + Web + App system who want continuous improvement, not just maintenance. Founder-direct, priority lane, with budget for real iteration every month.

What's included
  • Everything in Site + App Care
  • Up to 8 hours / month of continuous improvement (new sections, new app features, design refinement)
  • Quarterly strategy call with the founder
  • Priority response within 4 business hours
  • Annual brand asset refresh budget (templates, social, presentations)
  • App store optimization (ASO) — quarterly review of listings, screenshots, keywords
  • First-pick on the studio calendar for larger change orders
Best for

Flagship Launch clients who want the studio to feel like a part of the team — coordinated brand, site, and app maintenance with a real improvement loop. The retainer that turns a one-time launch into an ongoing partnership.

Outcome

A system that compounds. Every month the brand, the site, and the apps are a little better than the month before.

How Care Plans work

Simple terms.
No surprises.

Every Care Plan runs on the same predictable structure so you always know what you're paying for and what's included.

Starts after the included 30 days

Site Build engagements already include 30 days of post-launch iteration. Care Plan billing begins on day 31, not on the day you sign.

Six-month minimum, billed monthly

Care Plans are not month-to-month — they're a six-month commitment, billed at the monthly rate. This is the floor that lets us actually plan our calendar around your work.

Annual prepay saves one month

Pay for the year up front and the twelfth month is on us. A small thank-you for the bigger commitment.

Hours don't roll over, but they don't disappear

Unused hours in a month don't carry forward indefinitely, but unused capacity in a quarter can be banked toward a single larger change order. Use it or roll it up — your call.

Out-of-scope work is quoted separately

Anything beyond the included hours triggers a written change order with a fixed fee. No silent overruns, no surprise invoices.

Cancel anytime after the minimum

After the six-month minimum, you can cancel with 30 days' written notice. We won't make it weird.

Quick compare

Not sure which tier?

Match the problem to the tier. If you don't see your shape, write us — we scope custom engagements too.

"I'm just getting started and need to look real."
Brand Foundations
"Our logo looks like we made it ourselves — because we did."
Identity Refresh
"We need clarity before we do anything else."
Brand Sprint
"Our brand is holding the company back."
Brand System
"Our site is embarrassing us in sales cycles."
Site Build
"We're launching the whole thing at once."
Flagship Launch
FAQ

Pricing questions.

Is Kanonu Solutions expensive for Mississippi?

Fair question, honest answer: our entry tier is $1,500 — right where local freelancers and small-shop packages sit. Our mid tiers ($3.5k – $32k) sit inside the range Godwin, Ramey, MWB, and Voppa charge for comparable work. Our Flagship ($55k+) is above most MS shops because it includes native iOS + Android apps most agencies don't offer. If a $500 Fiverr logo is what you need, we're not the fit. If you want the same craft that shipped the SBMS app, Uplift's gala platform, and 7th District's system — we're right where the work lives.

Why ranges and not single prices?

The same tier shape can be a $24k engagement for an eight-page identity or a $42k engagement for an identity plus full collateral + motion system + investor materials. The range reflects real scope differences. You'll get a single fixed fee after the discovery call.

What does a typical payment schedule look like?

50% to lock the calendar, 25% at mid-phase approval, 25% at ship. Everything is on a written SOW.

Do you work with startups at the seed / pre-seed stage?

Sometimes, starting at the Identity Refresh or Brand Sprint tier. We're conservative about taking on pre-revenue companies for larger engagements — the best outcome for both sides is usually a smaller, focused first project.

Do you ever take equity?

Very occasionally, for mission-aligned companies where we want skin in the game. It's never a substitute for cash on the full engagement — it's a meaningful blend at most.

What's your capacity?

We run 3–5 active engagements at a time. Lead time for a new project is typically 3–6 weeks. For urgent starts, ask — we sometimes have a slot.

What if we need something you don't offer?

We'll tell you, and where relevant we'll refer you to a trusted studio that does. The fastest way to earn trust is to not take work we shouldn't.

Start here

Ready to scope the engagement?
Tell us what you're building.